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9 changes: 8 additions & 1 deletion examples/line-item-ctv.yaml
Original file line number Diff line number Diff line change
Expand Up @@ -2,7 +2,14 @@
line_item_id: "weather-app-ctv"
status: published
channel: ctv
properties: { available: [{ id: "weather-app" }], included: ["weather-app"] }
properties:
available:
- id: "weather-app"
apps:
- { platform: roku, bundle: "000000",
storeurl: "https://channelstore.roku.com/details/000000/weather-app",
developer_domain: "weather-app.example" }
included: ["weather-app"]
environments: { available: ["ctv"], included: ["ctv"] }
formats: { available: ["ctv/instream-15s", "ctv/instream-30s"],
included: ["ctv/instream-15s"],
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4 changes: 4 additions & 0 deletions spec/CHANGELOG.md
Original file line number Diff line number Diff line change
Expand Up @@ -5,6 +5,10 @@ issue that caused it, so the comment record and the spec history line up.

## [Unreleased]

- § 5.2 — Properties can carry `apps[]` for app and CTV inventory, keyed as
OpenRTB 2.6 `app`, and the Summary Representation lists the app identifier
([#15](https://github.com/IABTechLab/OpenProposal/issues/15)).

## [3.0-draft-1] — 2026-09-22

Initial draft published for public comment. Ported from the working-group
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19 changes: 17 additions & 2 deletions spec/openproposal-3.0.md
Original file line number Diff line number Diff line change
Expand Up @@ -76,7 +76,8 @@ Every line item has two representations.
sellers' shelves. A catalog response MAY return it. It MUST contain, per line
item:

`line_item_id` · `channel` · `content_detail` · property names ·
`line_item_id` · `channel` · `content_detail` · property names and
`apps[].platform` / `apps[].bundle` ·
`formats.included[]` · `pricing.cost_method` · `pricing.gross_rate` ·
`min_spend` · `addressable_scale` · `committed_metrics[]` ·
`transaction_mechanism`
Expand Down Expand Up @@ -222,10 +223,24 @@ channel.

| Field | Type | Mutability | Description |
| :--- | :--- | :--- | :--- |
| `properties` | Object | selectable | `available[]` of `{ id, name, domains, supported_formats }`, `included[]`, `pricing`, `max_select` |
| `properties` | Object | selectable | `available[]` of `{ id, name, domains, apps, supported_formats }`, `included[]`, `pricing`, `max_select`. Each property MUST carry `domains`, `apps` or both |
| `content_detail` | Object | seller-set | Shows, series, sections, network verticals |
| `environments` | Object | selectable | `available[]` from `web_desktop` \| `web_mobile` \| `app_mobile` \| `ctv` \| `dooh` \| `audio_streaming` |

**App identity.** `apps[]` identifies the apps behind a property sold in
`app_mobile` or `ctv`. Keys follow the OpenRTB 2.6 `app` object where one
exists.

| Key | Required | Meaning |
| :--- | :--- | :--- |
| `platform` | REQUIRED | The app store that issued `bundle`: `ios` (Apple App Store) \| `android` (Google Play) \| `roku` (Roku Channel Store) \| `fire_tv` (Amazon Appstore) \| `samsung_tv` (Samsung Apps TV) and other stores. A `bundle` is unique only within its store. No OpenRTB equivalent |
| `bundle` | REQUIRED | Store ID. As OpenRTB 2.6 `app.bundle` |
| `storeurl` | OPTIONAL | Store listing URL. As `app.storeurl` |
| `developer_domain` | RECOMMENDED | Developer domain from the store listing, against which `app-ads.txt` is checked. No OpenRTB equivalent: not `app.domain`, which is the domain of the app |

Seller authorisation for an app is checked through `app-ads.txt` on its
developer domain, not through the property's `domains`.

### 5.3 Audience reach

| Field | Type | Mutability | Description |
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